Paperback Business Books
🥇 01
OUTLIERS
🖋️ Malcolm Gladwell
🏢 Back Bay/Little, Brown
Why some people succeed — it has to do with luck and opportunities as well as talent.
🥈 02
THINKING, FAST AND SLOW
🖋️ Daniel Kahneman
🏢 Farrar, Straus & Giroux
The winner of the Nobel in economic science discusses how we make choices in business and personal life.
🥉 03
STEVE JOBS
🖋️ Walter Isaacson
🏢 Simon & Schuster
A biography of the entrepreneur, based on 40 interviews with Jobs conducted over two years.
04
CONVERT EVERY CLICK
🖋️ Benji Rabhan
🏢 Wiley
How to increase your business’s Web site profits.
05
TIPPING POINT
🖋️ Malcolm Gladwell
🏢 Back Bay/Little Brown
How and why certain products and ideas become fads.
06
HEADS IN BEDS
🖋️ Jacob Tomsky
🏢 Anchor
A veteran of the hotel industry offers an inside look at the not-always-savory tricks of the trade.
07
DRIVE
🖋️ Daniel H Pink
🏢 Riverhead
A look at what truly motivates us, and how we can use that knowledge to work smarter and live better.
08
FREAKONOMICS
🖋️ Steven D Levitt and Stephen J Dubner
🏢 Harper Perennial
A maverick scholar and a journalist apply economic theory to everything from cheating sumo wrestlers to the falling crime rate.
09
THE CHECKLIST MANIFESTO
🖋️ Atul Gawande
🏢 Picador
A simple way to manage complexity.
10
WHY NATIONS FAIL
🖋️ Daron Acemoglu and James A. Robinson
🏢 Crown Business
How political and economic institutions lead to economic success or failure.